Face primers are not new, but they are certainly changing. The first one I ever bought was a bit like an ointment and came in a tub. It was white and creamy – not unlike softened candle wax – and seemed to work by ‘filling’ any crevices on the face. Today, primers are much more sophisticated and this review focuses on the Phoera Pore and Wrinkle Minimising Face Primer.
This product promises a lot. As well as reducing the appearance of pores and wrinkles, it is marketed as something that will give your skin a ‘Photo Finish’. Advertising material claims the primer will make pores ‘invisible’. Hence its popularity with those addicted to taking selfies!
Available as a stand-alone product or with a Phoera foundation, the primer contains antioxidants and vitamins to help improve the condition of the skin. At the time of writing this review, the primer was available for £4.99. Click the image below for more information.
What Face Primers Do
If you have never used a face primer and want to know what all the fuss is about, here are some pointers.
Primers are recommended for those who:
- Want to create the perfect base for make-up
- Need to ensure their make-up lasts all day or night
- Want to even out the skin tone
- Need to reduce the appearance of pores
- Want to minimise the appearance of fine lines
- Need to smooth the skin so that make-up is easier to apply and sits better on the skin
- Want to create a barrier between the skin and foundation
- Need their make-up to conceal spots or acne scars
- Want to give their skin some protection from environmental irritants such as pollutants
- Need oil control
A primer should be applied after cleansing for best results. This particular product offers an ‘all matt’ finish.
My Experience With Phoera Photo Finish Face Primer
The first thing I’ve got to say is that the pump-action bottle is small. It contains just 6mls of the product, which is a clear liquid. Having said that, the primer is a million miles away from the early versions and much cheaper. I remember spending more than a tenner on something that resembled Vaseline. The Phoera product was ordered online and delivered quickly – within three days.
As recommended, I applied the solution after cleansing my face. I would liken the consistency of the primer to a light, slightly runny gel. I applied it to the T-zone and worked out from there. A small, pea-sized amount was all I needed so I estimate the bottle would last around a month, possibly a bit longer, if you used the product every day.
The reason why I chose to buy the primer was to conceal a few open pores on the sides of my nose. The craters are ‘leftovers’ from poor skin care in my teens and 20s. I allowed the product to thoroughly dry before applying a foundation. Some people achieve better results when they apply foundation over slightly damp skin. I used the Phoera liquid foundation but the primer will work with any brand.
I did notice the surface of my skin was smoother and the foundation was easy to apply evenly. I put a light dusting of Laura Gellar baked bronzer over the top before applying blusher, eye make-up and my now favourite lipstick – Elizabeth Arden’s Mulberry Blush. I finished off with a few tiny dabs of Barry M’s Liquid Chrome highlighter.
Now for the ‘mirror test’! Yes, my face looked flawless – at least, much better than without the primer – and I couldn’t see the open pores.
Phoera’s pore and wrinkle minimising face primer worked for me. I needed less foundation to create the look I wanted to achieve and my open pores were not on obvious display. I noticed, my skin tone looked more even and the surface of the skin was silky smooth. As for delivering a ‘photo finish’? I would not have objected if someone had asked to take my picture!
Online this product has mixed reviews but achieves an overall review score of 4 out of 5.
Popular alternatives to the Phoera primer – click an image for today’s price and further information.
Today’s note to readers: I am delighted to report that our most recent competition winner, Roseanne Evans, has received her prize and is pleased with it.
With bitter weather persisting across the UK, don’t forget to take good care of your lips and hands. A range of products designed to offer protection from biting winds and the ice cold are available via our shop. All ‘buy’ buttons will take you to a platform, such as Amazon, that offers fast home delivery.
The Phoera face primer is one of the prizes in our latest competition. Enter here – Win A Phoera Foundation Bundle – Regime Skin Care
Note: I actually buy all the products I review. I have not included an image of myself because I still have very little hair following chemotherapy for breast cancer.